August 28, 2018 12:00 am

SEC reviewing BTC ETFs decision: could utility tokens be far behind?

According to Fox Business, the SEC has announced it will review the decision to reject BTC ETFs. This touches on the topic discussed with Mavatar co-founder and CEO’s Susan Akbarpour on Varney & Co. show two weeks ago.

In her segment on the financial show, Susan explained the advantage of utility tokens for the U.S. economy and technology applications and how countries who are dragging their feet on ICO, defining utility tokens and crypto regulations stand to lose out.

Switzerland, Poland, Singapore and several other countries already have implemented legislation to categorize cryptocurrencies and to regulate ICOs causing U.S. entrepreneurs and developers to take their enterprises overseas.

Read the full Fox Business article here.

August 17, 2018 12:00 pm

Susan Akbarpour on Fox Business Varney & Co.

Mavatar co-founder and CEO Susan Akbarpour was featured on Varney & Co. on Fox Business on August 16, 2018 to help viewers understand blockchain and crypto, the major disruptors that have puzzled financial institutions and regulators in her view for too long!

Why’s this an issue? Because many other countries, including Switzerland, Singapore, Poland, Japan and Korea are quickly moving towards regulating crypto, putting the U.S. already behind.

“We can bring billions of dollars to this country but now ….. American entrepreneurs are taking their technologies and even the entire market to Europe if we don’t act fast,” said Susan.

What is a utility token?

While the SEC insists that all tokens are securities as of right now, the utility token holds power to fund and establish new businesses and entrepreneurial efforts supported by developer communities Susan explained, “Utility tokens are actually used to bring investment to the companies and they can be used in the application or platform later, by the users of that platform, which is the best case scenario.”

This was the same philosophy Susan discussed at 36th Trade and Monetary Conference at Drexel University in June. Read a recap of here.

August 7, 2018 12:00 am

Visionary and Entrepreneur, Susan Akbarpour to Speak at Impact 18

Co-Founder and CEO of Mavatar Technologies to share invaluable insight on the effect of blockchain on marketing communication

Menlo Park, CA — August 7, 2018 — mCart by Mavatar today announced that Susan Akbarpour, the companies Co-Founder and CEO has been selected to speak at Digital Marketing Recoded by Impact 18 taking place September 19 -21, 2018 at Aria in Las Vegas, Nevada. At IMPACT18, attendees will learn the best practices and techniques to increase market share and business growth from the industry’s leading experts, explore the latest tools and trends, and network with local and global leaders and professionals.

Mavatar CEO Susan Akbarpour speaks at #RampUp Chicago in September.

As an expert in blockchain technology and marketing, Susan oversees the strategic and creative direction of mCart by Mavatar. Her brainchild, mCart has gained a significant reception from industry insider publications likeWWD, Fashionista, Apparel ResourcesFashion News Thrive Global and Silicon Valley Review.

Susan is a visionary with over 25 years of hands-on experience building and advising successful and innovative products and businesses in technology, media, retail and management consulting. She founded Mavatar soon after receiving her MS in Management from Stanford University in 2010.

Throughout her journey as an entrepreneur, journalist, publisher, investor, board member, community advocate and political fundraiser, Susan has received multiple media, community and business awards, spoken at various conferences and is frequently featured in mainstream media. Susan is also a general partner at Candou Ventures, Trustroot advisory board member, founding member of the board of directors at IMA International Executive Council and VOMax Corporation, member of Stanford Business School Alumni Association, Stanford Women On Boards, a prestige member of Watermark, a nonprofit organization that is a community of executive women.

mCart by Mavatar leverages AI and blockchain technology to introduce fairness, transparency and speed to maximize the reach of content publishers who are truly responsible for influencing shoppers. The mCart platform provides all the necessary tools such as coupon validation, rebate, price drop alerts, look-a-likes, product locator, and over 100 innovative acquisition, retention and monetization features.

On Wednesday, September 19th at Impact18, Susan will speak about how organizational leadership crosses marketing communication as well as the benefits of utilizing blockchain and cryptocurrency in eliminating go-betweens and bottlenecks in marketing. To hear Susan’s panel discussions live, register for Impact 18 here.